Lot 023 – 300 Million
—And – This promotional brochure for copywriter Mike Reed is all about the correct use of ‘and’. People persistently believe you shouldn’t use ‘and’ to start a sentence. But Mike argues that you can, and has marshalled expert opinions for the defence. The book’s format uses ingenious paper mechanics to reflect this theme, joining all the pages into one continuous book. Each page turns magically to reveal the next page in a surprising and delightful way.
300Million do brilliant things with brands They invent them from scratch. They re-invent and revitalise them. They bend and stretch the to test what they're capable of. They look at them and see things nobody else has noticed. They search until they discover what makes them special and work until they find the best way to communicate that.
http://www.300million.com/
—And – This promotional brochure for copywriter Mike Reed is all about the correct use of ‘and’. People persistently believe you shouldn’t use ‘and’ to start a sentence. But Mike argues that you can, and has marshalled expert opinions for the defence. The book’s format uses ingenious paper mechanics to reflect this theme, joining all the pages into one continuous book. Each page turns magically to reveal the next page in a surprising and delightful way.
300Million do brilliant things with brands They invent them from scratch. They re-invent and revitalise them. They bend and stretch the to test what they're capable of. They look at them and see things nobody else has noticed. They search until they discover what makes them special and work until they find the best way to communicate that.
http://www.300million.com/
